Vision

"To be the world's premier mineral resource company by delivering superior quality products, employing the best of technology and most competitive family of workers.".

Mision

"To realize our dreams with complete integrity and honesty towards our business partners, our employees, our shareholders and the communities in which we operate."

Our Core Values

• Transparency and Fairness: Conduct our dealings in compliance with law and ethical practices

• Customer Satisfaction: Earn the trust of our customers by striving to provide them with quality product exceeding expectations

• Respect for our Employees: Provide a work environment where all employees have opportunities for growth and enrichment.

• Improve Shareholders' Worth: Increase the value of shareholders' investment through constant effort to improve ourselves and a committed pursuit of excellence.

• Concern for Environment: Concerted efforts towards energy conservation and recycling to promote clean environment.